Why this exists.
It started with rescue dogs.
The ones people overlooked.
The ones no one chose.
But if you stop… and really look—
you see something else.
And once you see it,
you can’t unsee it.
Hooray! We're thrilled you've arrived at LewIS's FuGLy FrieNDs' home. Here you'll discover a treasure trove of magical items catering to all your and your furry friend's needs and desires. Your one stop shop for bully proof durable dog toys, soft cuddle pet toys and eco friendly products for you and your home.
Remember we only an email away - so give us a shout - if you need us lewisfuglyfriends
Read our latest thoughts on dogs, durability, and doing things differently →
Get your paws on the most durable pet toy called fuGLy friends, fUgs or fuGLies. An adorable Herd of Pet Playthings: Long-lasting, and Heartwarming and perfect for Your Furry Friends
The Must have's
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Durable Handmade Dog Toy — Unique fuGLy friENDs
4.89 / 5.0
(85) 85 total reviews
Regular price From R 140.00Regular priceSale price From R 140.00 -
Durable Rope Dog Toy for Strong Chewers | Heavy-Duty Tug Toy – 3Dogs
4.6 / 5.0
(5) 5 total reviews
Regular price From R 60.00Regular priceSale price From R 60.00 -
Individual PET, Character Cushions
5.0 / 5.0
(8) 8 total reviews
Regular price R 280.00Regular priceSale price R 280.00 -
Gift Cards
5.0 / 5.0
(1) 1 total reviews
Regular price From R 100.00Regular priceSale price From R 100.00 -
The Infa-Mutt Collection
Regular price R 195.00Regular priceSale price R 195.00
At 3Dogs we make simple things, slowly and with care. Our work supports people, rescue animals, and a gentler way of doing business.If you’re here, you’re already part of it.
Let customers speak for us
from 128 reviewsa gentle reminder to stop sweating the small stuff. love it. beautifully illustrated.
Look With Your Eyes, See With Your Heart is the kind of rare book that does not demand attention through noise or complexity, but rather through quiet truth.
What makes this work so striking is its gentle profundity. It appears simple, almost understated, yet each page seems to hold a reflective surface — inviting the reader inward rather than instructing outward. It offers wisdom without burden, contemplation without heaviness, and emotional resonance without sentimentality.
This is not a book that shouts its message. Instead, it softly reminds us of what we often forget: kindness, presence, emotional clarity, and the deeper ways of seeing that transcend intellect alone. There is an almost meditative quality to its tone — it does not preach or overwhelm, but simply is, allowing space for personal reflection.
For readers who value introspection, emotional intelligence, and the quiet lessons life offers through simplicity, this book may feel less like reading and more like remembering.
One of the most unique and incredible books I have ever read. I really does make you stop, look and think about everything. It is absolutely beautifully designed, emotionally intelligent and a joy to have in my life. Life changing. Thank you Sophia. This work is very special. I shall cherish it always.
My rescue dog has never had a toy or played with one before and loves her fuGLy toys! she is on ther third already because she is pretty brutal with them, but carries them around with her in whatever state!
These delightful, one-of-a-kind doggy toys are truly exceptional! They are both incredibly robust and super cute. Our Labrador loves his new furry friends. Very impressed with the friendly and professional service. The order was received within 4 days of purchase. Can highly recommend the unique doggy toys.
Honestly, it's been 2 weeks and Fugly looks good as new. And he gets played with a LOT. Most other dog toys don't make it this far without one (or several) visits to the toy hospital. Would absolutely recommend.
My Labrador has had a few fuggly friends which she adores. So far they have outlasted all of her other toys. Thanks.
Although we haven't shared our latest purchase with our 2 woggles as it is their Christmas presents, we have purchased fuGLy friENDs before, and they have survived to this day.....our new dog has "adopted" BOB and he is a chewer, and BOB is still going strong! Definite testament to their durability! And dogs seem to LOVE them!
I can't wait to see our 2 dogs faces on Christmas morning!
I have purchased many many Fuglys for my puppies over the years. My 3 year old dog still loves her Fuglys!
Dog toys called fuGLy friENDs durable and adorable
Absolutely love love the toys … I got a French Bulldog and she breaks all her toys … except for your toys … so happy I have discovered you guys 👍👍👍👍
Still haven't been able to break it. Even my older dog who never plays with toys anymore is very protective of it.
The loveliest and comfortable coat!
hugME human plush
Character Cushions
Capture your photos on a character cushion
As seen on TV
This IS us
We believe in making things that last — not just because it’s practical, but because waste feels careless in a world that’s already struggling.
3dogs was created for real dogs, real homes, and real people who want strong, honest products without unnecessary noise.
Everything we make is considered. The materials. The hands that shape them. The impact they leave behind.
We don’t shout about doing good — we simply do it, quietly, consistently, and with care.
If you’re here, you probably care too. And that’s enough.